1950s UAA Warner Bros Shorts TV Sales Booklet Popeye Bugs Bunny Charlie McCarthy

Description

UNITED ARTISTS ASSOCIATES (U.A.A.) CHILDREN'S PROGRAMMING PACKAGE
- 1950s U.A.A. 7.5"x10.5". Orange, b&w litho on die-cut paper. 4 pages.
Local TV station sales pitch for Warner Bros. movie shorts package (boasts "210 Warner Bros. featurettes"). Nicely illustrated with Charlie McCarthy, Joe Palooka, Keystone Kops, Popeye, Bugs Bunny, etc.
Promotes "Big Mac" tie-in cartoon to use instead of local MC (merchandising & premiums noted, Big Mac mask serves as pg. 1). An unusual and highly visual promotional piece.
Condition is considered GOOD to FAIR with moderate surface/edge wear. Moderate litho deterioration/penciling on page 1. Appears complete with no tears.
We feel this is a very displayable example by most standards. A fascinating early TV reference.
This uncommon piece would make a great EARLY TELEVISION display for the discriminating VINTAGE ADVERTISING enthusiast. On a condition code scale of 1 to 10, the above listed item(s) rated - (7-6).
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